March 2016 – Brain Trust Technologies LLC

7 Warning signs of malware infection

March 29, 2016 admin Security 0 Comments malware, malware security, pop-ups, slow computer, spam, virus, virus warning signs

2016Mar29_Security_C As companies go to the Internet to conduct their business, their IT security becomes more vulnerable to many hackers and viruses. That’s why it’s even more important to recognize whether or not your systems are under threat from malicious software to swiftly fend off the infection. So how do you know if your company’s IT security is under threat? Here are a few warning signs to tell if you are a victim of malware infection.

Slow computer

The most common symptom of a malware infection is a slow running computer. Are your operating systems and programs taking a while to start up? Is your data bandwidth suspiciously slow? If so, your computer may potentially have a virus.

However, before you immediately assume your computer has a virus, you should check if there are other causes to your computer slowing down. Check if you’re running out of RAM. For Windows, open task manager (Ctrl + Shift + Esc) and go to the Performance tab and check how many gigabytes of RAM you are using under the Memory section. For Mac OS users, you can open the Activity Monitor app and under System Memory you should be able to find out your RAM usage.

Other causes of a slow system include a lack of space on your hard drive and damaged hardware. Once you’ve ruled out the other potential causes, then a virus may have infected your device.

Blue screen of death (BSOD)

If your PC crashes regularly, it’s usually either a technical problem with your system or a malware infection. You might not have installed the latest drivers for your device or the programs you’re running could possibly be incompatible with your hardware. If none of these problems are apparent in your PC then the virus could be conflicting with other programs causing your crashes.
To check what caused your last BSOD go to Control Panel> System and Security> Administrative Tools> Event Viewer and select Windows Logs. Those marked with an “error” are your recorded crashes. For troubleshooting solutions, consult forums or your IT department to figure out what to do next.

Programs opening and closing automatically

Malware can also be present when your programs are opening and closing automatically. However, do check if some programs are meant to behave this way or if they are simply incompatible to run with your hardware first before coming to the conclusion that your computer has a virus.

Lack of storage space

There are several types of malware that can manipulate the files saved on your computer. Most tend to fill up your hard drive with suspicious files. If you find any unknown programs that you have never installed before, don’t open the application, search up the program’s name over the Internet and use antivirus protections once you’re certain that it’s malware.

Suspicious modem and hard drive activity

Combined with the other warning signs, if your hard disk is working excessively while no programs are currently running or if you notice that your external modem is always lit then you should scan your computer for viruses.

Pop-ups, websites, toolbars and other unwanted programs

These are irritating signs that your computer has a virus. Pop-ups come from clicking on suspicious pages, answering survey questions to access a website’s service or installing free applications. Don’t click on ads where Jane says she earned $8000 a month staying at home. When you get pop-ups appearing out of the blue, refrain from clicking anywhere on the pop-up page and just close out of the window and use your anti-malware tool immediately.

Equally, free applications allow you to download their service for free but the installation process can be riddled with malware. When you’re installing a program from the Internet it’s easy to just skim over the terms and conditions page and repeatedly press next. This is where they get you. In the process of skipping over certain installation steps, you might have agreed to accepting a new default browser, opening unwanted websites and other programs filled with viruses. Just be cautious the next time you download something for free. It’s best to try avoiding any of these practices when you can in order to protect your computer.

You’re sending out spam

If your friends are telling you that you’ve been offering them suspicious messages and links over social media or email, you might be a victim of spyware. These may be caused from setting weak passwords to your accounts or forgetting to logout of them.

In the end, it’s best to know how malicious software affects your computer so you can take steps to rectify the situation as soon as possible. Regardless of whether or not your system has experienced these symptoms, it’s always smart to perform regular malware scans to ensure your business is safe. To find out more about malware and IT security, contact us today.

Published with permission from TechAdvisory.org. Source.

Disaster Recovery myths that no longer apply

March 21, 2016 admin Business 0 Comments 2016mar21_businesscontinuity_c, disaster recovery, myths, RTO, smbs, tape backup

2016Mar21_BusinessContinuity_C With technology changing so rapidly, it’s easy to get caught up in outdated beliefs. And when it comes to Disaster Recovery, far too often do we see business owners still clinging to ideas that no longer apply. So, what kind of DR myths are still widely accepted by the masses? Here are three that need to be retired into IT folklore.

Tape Backups are the best DR solution

Like a car, computer or television, tape is a physical object that deteriorates over time. Don’t believe us? Go ahead and listen to your favorite cassette. One day your tape backups will become distorted and no longer work. And hopefully, that day isn’t the same one when your business suffers a disaster. However, there is a good chance all your tape backups will work. So does that mean there’s nothing to worry about? Well, consider where you store your tape backups. Are they on-site or in a location within a few miles of your office? If so, remember that if your business is hit by a natural disaster, chances are those tapes nearby will be hit as well. And if they’re damaged or become inaccessible, say goodbye to your business continuity.

While tape backup is better than nothing, many of today’s DR providers will backup your data to an offsite location that is far away from the neighborhood your office is at. That way, if your business is affected by a disaster, your backup is located hundreds of miles away in a safe place that is likely untouched.

It’s also worth noting that modern day DR solutions also provide another valuable commodity – time. So ask yourself, is the mindless task of backing up tapes really worth the time of your IT staff? Wouldn’t you rather have them working on more valuable tasks that require a skill? Today’s DR service providers eliminate this need, as they take care of nearly everything. You or your staff will never have to bother with it.

The RTO you want will be too expensive

Recovery Time Objective (RTO) is of primary importance to most business owners. And who can blame them. If you’re going to invest in a Disaster Recovery solution, you want to be able to rely on it to recover quickly (on a timetable that won’t damage your business). In the old days before the cloud, a quick recovery time could cost you well into six figures. Today, tools such as the cloud and virtualization have made this much more affordable, and faster than ever. Most DR providers can backup all your critical data in a matter of minutes. And if you ever need to recover it, most services can do so in hours, rather than days. That’s the power of the cloud. And when it comes to DR, it truly has changed everything.

Disaster Recovery is for big business, not SMBs

Well, it once was. Again, the cloud has really leveled the playing field. And it is making a truly valuable service accessible to businesses of all sizes. From dental offices to small retail operations, SMBs can now easily take advantage of the best DR solutions on market, as the barriers of complexity, costs, and insufficient IT resources no longer apply. Modern IT advances and the cloud have eliminated these obstacles.

We hope these three myths will help you see how Disaster Recovery is more affordable and efficient than ever. If you’d like to learn how our DR solutions can safeguard your business, send us a message. We’re happy to fill you in.

Published with permission from TechAdvisory.org. Source.

Revive your old laptop this Spring

March 17, 2016 admin Hardware 0 Comments 2016mar17_hardware_c, chromebook, cloudready, hardware, internet, laptop, neverware, os

2016Mar17_Hardware_C There comes a point in the life of every laptop where its hard drive slows and it begins to function at a snail’s pace. At this point, many people either toss it or retire it to the back of a closet. If you’re one of the latter, then this Spring you may be able infuse life into it. A new software available has been making waves with its ability to revive old laptops, and make them run faster than you could believe.

A New York City based startup known as Neverware has developed a dual-boot system that essentially turns your old laptop into a Chromebook, and even uses the same operating system as a Chromebook: Chrome OS. The software that enables this is called CloudReady and, once installed on your system, you can switch between your old OS and Chrome OS at startup.

How does CloudReady revive your old laptop?

Because the Chrome OS operating system is lightweight, it frees up your laptop from its old, sluggish operating system. With CloudReady installed, your old laptop can boot up more than twice as fast, and you can browse the web twice as fast as well. However, it should be noted that these times vary, and in some cases, you may see no difference in speed.

Does it work for all laptops?

Most, but not all. CloudReady can be installed on many different models of the Macbook Pro and iMac. As for Windows, it will only work on PCs preinstalled with Windows 7 and up, and installed in UEFI mode. While that last bit may sound a bit confusing, if your laptop is ten years old or younger, CloudReady will likely work.

How to install CloudReady

To get started, you’ll need the following two items:

A laptop with internet connection
A USB drive with at least 8 gigs of storage

Everything else you’ll need to install the software can be found at Neverware’s website. Once you’ve got all your tools handy, here’s how you install it:

Download the OS
Install OS on a USB drive
Insert USB into your old laptop and reboot it to CloudReady drive
Install the OS on your laptop’s internal drive (make sure to backup your files first).

Depending on how tech savvy you are, the installation process can take anywhere between 45 minutes, to well over an hour.

So is it worth trying? Well, besides maybe an hour or two of your time, you don’t really have much to lose by giving it a shot. If you’d like more ideas on how to improve the life of your hardware or are interested in buying some new tech gear this Spring, get in touch with our experts today.

Published with permission from TechAdvisory.org. Source.

Tips to monitor employee activities online

March 15, 2016 admin Security 0 Comments 2016mar15_security_c, employees, lawsuits, online monitoring, policies, productivity, security, staff, technology, tips

2016Mar15_Security_C When it comes to monitoring your employees online, there are potential positives and negatives for your company. But as a business owner who’s never done it before, you may be clueless as to what these are. So to help, we’ve come up with a list of the pros and cons of employee monitoring. And if you do decide to go through with it, we’ve provided some tips for a smooth implementation process.

The case for monitoring

There are a number of reasons why monitoring your employees is a good idea. Doing so can help you:

Protect your organization from data theft or harm – because some disgruntled employees may try to steal from you or corrupt your data.
Ensure you have a harassment free workplace – because cyber harassment (sexual or otherwise) happens among employees.
Ensure staff are complying with policies – not downloading illegal programs or spending time on websites with illegal or hostile content.
Provide evidence in case of a lawsuit – heaven forbid this happens, but if an employee participates in illegal activities on your business’s computers, monitoring can provide evidence of it.

The sad fact of the matter is that many businesses who monitor end up discovering that employees are doing things they’re not happy about. Research by Nancy Flynn, the executive director of the ePolicy Institute in Columbus, Ohio, revealed that two thirds of companies monitor their employees, and half of them have fired employees due to their behavior on email and the web.

Cons

Of course there are some potential downsides to monitoring that you should be aware of as well. These include:

Productivity loss – monitoring can kill employee morale, and therefore you may see a hit in their productivity if they feel you distrust them.
TMI and lawsuits – you’ll likely learn about the personal lives of your employees that you would’ve never known about had you not monitored. You may discover their political or religious views, sexual orientation or medical problems. This could potentially open up your business to privacy or discrimination issues if you or your management team act negatively on this information.

Monitoring guidelines to follow

If you decide to monitor your employees, here are a few tips you should follow.

1. Create written policies

When you decide to monitor, ask yourself, are you doing it for security purposes? Is it to ensure your employees are not wasting large amounts of time on Social media? Whatever the reasons, it’s smart to balance your policies with the expectations of your employees. If you’re too strict with your monitoring, you could create that atmosphere of distrust we mentioned above. So set guidelines for acceptable use of email, social media, web surfing, instant messaging, and downloading software and apps. Also, in your policy, include how monitoring will be carried out and how data will be secured or destroyed.

2. Tell your employees

It’s important to inform your employees about your monitoring. If they find out you’re doing it without their knowledge, you could create resentment among them or even face legal issues. And just by letting staff know, you may actually see a boost in productivity as it could deter them from wasting time on the web.

When you tell your employees, explain why you’re doing it and the risks your business faces from misuse of digital assets. Reassure them you’re not doing it to spy on their personal life, but only attempting to create a compliant and law abiding workplace. Because their activities will now be less private, encourage your staff to keep their personal communication to their smartphones. Also, provide a copy of your written policy to employees to read over and sign.

3. Get the right technology tools

While there are many technology tools to monitor your employees, bear in mind, you don’t need to follow their every move. In fact, you shouldn’t as it will not only waste your time, but also cause you to find out more information than necessary. So look for technology that will alert you to potential problems, so you can focus on more important things. Lastly, you may also want to consider technology that can block certain content, like porn or hate websites, as employee access to this content could create larger problems.

Whether or not to monitor your employees can be a tricky decision but, if implemented correctly, could benefit your business in making it more secure and even more productive. For more information about security and other IT support tools, get in touch. We’ll make our best effort to help however we can.

Published with permission from TechAdvisory.org. Source.

Save time with these 10 social media tools

March 14, 2016 admin Social Media 0 Comments 2016mar14_socialmedia_c, content, facebook, headlines, images, management, marketing, social media, tools, twitter, video, youtube

You know social media marketing can be valuable for your business but, simply put, you just don’t have the time for it. And besides, you’re no social media expert, so the whole process itself can be unnecessarily long as you try and figure out what’s most effective. But what if there was a way you could spend less time on social media while producing more results. Sounds good, right? These 10 tools may be able to help you do just that.

Headlines

Let’s face it, most small business owners are not experts at writing compelling headlines. Thankfully, there are several social media tools that can help you get it right. Here are two of them.

Headline Analyzer – When it comes to spurring people to action, appealing to emotions can be very effective. This free tool analyzes and scores the emotional aspect of your headline and then informs you of which emotions are being communicated the loudest.
Optimizely – It’s one thing to hear a so called expert claim that a specific type of headline will work, and it’s another to see it for yourself. This tool enables you to A/B test your headlines, images or variations of them to see which are most effective.

Content Generation

When you’re generating new blogs, marketing messages and other content on a regular basis, sometimes the creative juices run dry. This is where these three tools can come in handy.

Portent – Whether it’s blogs, memes, videos or other social content, Portent provides easy idea generation. Simply enter a subject you want to create content for, and Portent will give you some ideas.
Hubspot Blog Topic Generator – Similar to Portent, but for blogs only. Enter three topics into this tool, and it will instantly give you a week’s worth of blog titles to write about.
Banner Ads Creator – Creating an effective ad can be a real pain in the rump. But this easy-to-use tool enables users to generate ads almost effortlessly in a matter of minutes. Use it to create ads for Facebook, Twitter, YouTube, your website and more.

Management

Perhaps the most difficult part of social media marketing is the management aspect of it. These tools will help you be more efficient with your time and create maximum impact.

Social Rank – Curious to know which of your followers are most engaged? Well, now you can with Social Rank. This nifty tool enables you to identify, manage and organize your followers on Instagram and Twitter.
Riffle – Mingling with influencers can have a huge impact on the number of your followers. While doing that may sound easier said than done, this tool enables you to do just that. Riffle will help you find and connect with social influencers on Twitter, and engage with them when they’re active on the platform.
Hootsuite – How would you like to manage all your social media accounts from one location? That would probably save a lot of time, right? Hootsuite offers just that, and enables you to grow your brand by allowing you to schedule updates and engage with your audience from a single platform.

Video and Images

What many consider the bane of social media marketing, finding affordable images and videos on a weekly basis can be both frustrating and costly. These two tools will hopefully make your efforts a bit easier.

Unsplash – This tool gives you free access to thousands of high resolution photos that you can use however you please. And to ensure there is an influx of fresh new images to choose from, the service adds 10 new photos every day.
Mazwai – To go along with your free images, how about some free video? That’s exactly what Mazwai does, offering you the ability to download videos under the free creative common license. All you need to do is credit the video producer, and then you are allowed to use the footage.

We understand that for the small business owner, social media marketing can seem like a monumental chore, and we hope these tools will help make it a smoother process. If you need any advice or assistance with your own social media marketing, give us a call today.

Published with permission from TechAdvisory.org. Source.

BI is not just for the big boys

March 10, 2016 admin Business 0 Comments 2016mar10_businessintelligence_c, BI, Business Intelligence, data, information, insights, microsoft power bi, self-service bi, statistics

Most of us don’t normally associate Business Intelligence (BI) with small- or medium-sized businesses; the large investment that has traditionally been required to hire specialist data-delving experts makes us think it’s the preserve of larger organizations. But no longer is that the case – not only does a growing selection of self-service tools put BI within reach of smaller companies, but you probably create and hold more data than you realize, which makes it easier to get going. Dispel these false beliefs about BI and get started harnessing the data that will make it easier for your small business to make more strategic decisions.

You’ve already got the data you need

It’s easy to underestimate the amount of data your small- or medium-sized business already has at its disposal. In every area of your business from finance and sales to customer relations and website management, the software packages you use to simplify your everyday operations are packed with reams of information that most of us don’t even think twice about. By talking to key stakeholders in your organization’s various departments, you can get an idea for the kind of data you already have, how it’s generated, and where it’s stored. You’re then in a good place to begin thinking about using BI tools to transform that information into meaningful business insights that inform key decision-making – all while reducing the resources you need to invest in time-consuming data generation from scratch.

Self-service BI tools are plentiful – and affordable

The real beauty of the emergence of self-service BI is that it puts useful business analytics within reach of smaller business owners who lack the fancy-pants budgets of larger corporations. In fact, there are numerous self-service BI tools that you can use to get started in this area without even spending a dime. Microsoft Power BI is a powerful application that’s pleasingly user-friendly, and most businesses will find the functions they need in the free version. Zoho Reports has a low entry-level cost, too, and the slightly pricier yet still affordable Tableau is another option that’s worth exploring.

It’s easy to get started

BI is an intimidating term, and just the thought of delving into it can send a shiver down the spine of the average business owner. But by taking small steps, it’s easy to get started – and before you know it you’ll have the benefit of real-intelligence-based business insights that enable you to make better decisions for your organization’s long-term success. Most self-service BI tools come with built-in suggestions for reports that businesses commonly run and find useful. Other worthwhile statistics to explore include the percentage of your clients who cancel within a set period; website landing pages that generate the longest visits; your most profitable individual products or services; the days or months in which you generate your highest revenues; and which of your clients brings in the most revenue and profit.

Truly harnessing data is the future of the business world – it’s how companies like yours can make smarter decisions that increase efficiency and profitability. And self-service tools mean smaller organizations no longer need a crazy budget to be able to afford the benefits of BI in the first place. To find out more about putting in place the tools that can help make your business more intelligent, just give us a call.

Published with permission from TechAdvisory.org. Source.

Confusing tech terms simplified

March 4, 2016 admin Hardware 0 Comments 2015mar2_hardware_c, app, browser, CPU, geek speak, hard drive, jargon, motherboard, processor, ram, search engine

Trying to fix your broken IT can be challenging. You may struggle to clearly define your problem, which can lead to frustration for both you and your IT repairman. So we’ve created a list of some common tech terms to help you communicate more easily with the technology geeks of the world. Here are a few to get you started.

App – These days when someone hears the word “app”, they usually think of a program for their tablet or smartphone; however, the word “app” actually has a much more broader meaning. Apps, which is short for applications, have been around since the birth of computers, and the word really refers to any type of computer program. Some examples of common apps used today include Microsoft Word, Adobe Photoshop, and Symantec Antivirus.

Browser – Your window to the Internet, a browser enables you to access all the information there is online. In fact, the Internet is virtually inaccessible without the use of a browser, and you’re likely reading this article on a browser right now. Google Chrome, FireFox, and Microsoft Edge are a few examples of common browsers.

Search Engine – Not to be confused with a browser, a Search Engine is a page you visit within your browser that allows you to search and find what you’re looking for on the web. You type keywords or phrases into a Search Engine, press enter, and then the web pages and files that contain those phrases and keywords are presented to you. Google, Bing and Yahoo! are a few of the Search Engines available.

Hard drive – A hard drive is essentially a storage unit for everything on your computer. Everything from your operating system to applications, such as Excel and PowerPoint, are stored on your hard drive, and it allows your computer to access these files and programs for your use. The more hard drive space you have, the more applications, videos, documents and various files can be stored on your computer.

Motherboard – If your computer had a heart, the motherboard would be it. The motherboard is a circuit board that powers your RAM, CPU and hardware, enabling it all to communicate with each other. If the motherboard is taken out of the equation, your computer will be unable to operate.

CPU/Processor – If the motherboard is the heart of the computer, then the CPU, or Central Processing Unit, is the brains. A CPU carries out the instructions it receives from the different hardware and software operating on the computer. At one point or another, everything on your computer goes through the CPU. And the more powerful it is, the faster it will be able to operate and the more advanced applications you’ll be able to run.

RAM – Random Access Memory stores all the temporary programs and data that your computer is currently using so they can quickly be accessed by your computer’s CPU. For example, if you are running Microsoft Word, Google Chrome, Adobe Reader, and Skype all at the same time, RAM enables you to access them fast – without having to reopen them every time. The more RAM you have the quicker these programs will run. Once your computer shuts down, it will no longer store these programs in the RAM, but instead in the hard drive.

These are just a handful of terms a layperson may come across when asking for technology service or talking about computers. If you’d like to learn more about the tech talk that is native to us IT professionals, or have any concerns with your current IT, don’t hesitate to get in touch.

Published with permission from TechAdvisory.org. Source.